Project: wall graphics installation at the oyster bar (Toronto Pearson International Airport location)
Materials: 3M
The bustling environment of Toronto Pearson International Airport presented a unique challenge when V. Creative Graphics was commissioned to install custom wall graphics at the airport’s popular oyster bar. This high-traffic dining establishment required a solution that would not only enhance the visual appeal of the space but also withstand the constant flow of travelers and the demanding conditions of an airport environment.
Materials and Specifications
The V. Creative Graphics team selected premium 3M vinyl materials specifically engineered for commercial applications:
- 3M IJ180mC-114 Controltac Graphic Film was chosen as the primary medium for its exceptional conformability and repositioning capabilities. This cast vinyl offers superior durability and a professional matte finish that reduces glare under the airport’s bright lighting conditions.
- 3M 8518 Overlam provided the protective topcoat, ensuring the graphics would resist scratches, UV exposure, and the frequent cleaning required in a food service environment.
Pre-Installation Planning
Site Assessment – before beginning the installation, the V. Creative Graphics team conducted a thorough assessment of the oyster bar’s interior walls. Key factors evaluated included:
- Surface Conditions – the existing painted drywall surfaces were examined for texture, cleanliness, and any imperfections that might affect adhesion.
- Environmental Factors – airport ventilation systems, temperature fluctuations, and humidity levels were documented to ensure optimal installation conditions.
- Traffic Flow – installation timing was carefully planned to minimize disruption to the restaurant’s operations while ensuring adequate workspace for the installation crew.
Measurement and Layout – precise measurements were taken using laser measuring tools to ensure perfect alignment. The team created detailed installation drawings that mapped out each graphic panel’s position, accounting for:
- Electrical outlets and switches
- Architectural features such as columns and trim
- Sight lines from various seating areas
- Maintenance access points
Installation Process
Surface preparation – the installation began with meticulous surface preparation, a critical step that directly impacts the longevity of the graphics:
- Cleaning protocol – all wall surfaces were thoroughly cleaned using 3M Surface Cleaner to remove dust, grease, and any contaminants that could compromise adhesion.
- Primer application – where necessary, 3M Primer 94 was applied to ensure optimal bonding, particularly around edges and corners where stress concentrations might occur.
Installation Technique
Panel positioning – using the wet application method, the team began with the largest central panels, working outward to maintain proper registration. The 3M Controltac adhesive allowed for repositioning during the initial placement phase.
Squeegee application – professional-grade squeegees were used with overlapping strokes to ensure complete adhesion and eliminate air bubbles. The team worked systematically from the center outward, maintaining consistent pressure.
Edge sealing – all edges were carefully sealed using appropriate techniques to prevent lifting, particularly important in the high-traffic airport environment.
Quality Control Measures
Throughout the installation process, the V. Creative Graphics team implemented rigorous quality control:
- Bubble detection – each panel was inspected for air bubbles using specialized lighting techniques that revealed any imperfections.
- Adhesion testing – edge adhesion was tested using controlled lifting forces to ensure proper bonding.
- Color matching – adjacent panels were carefully aligned to ensure seamless color transitions and pattern continuity.
Technical Challenges and Solutions
High-Traffic environment – the airport location presented unique challenges that required innovative solutions:
- Accelerated installation schedule – working during off-peak hours, the team completed sections of the installation in phases to minimize disruption to restaurant operations.
- Dust control – airport environments generate significant dust from constant foot traffic. The team used temporary barriers and frequent cleaning to maintain optimal installation conditions.
Complex geometry – the oyster bar’s architectural features required specialized techniques for corner applications where inside and outside corners were executed using proper overlap techniques and trimming to prevent lifting and ensure durability.
Post-Installation Care and Maintenance
Immediate post-installation – following completion, the graphics underwent a 24-hour curing period during which the 3M adhesive reached its full bond strength. The area was monitored for any signs of edge lifting or bubble formation.
Results and Performance
Visual impact – the installation transformed the oyster bar’s interior, creating an immersive dining experience that transported passengers from the busy airport environment to an elegant coastal setting. The graphics successfully:
- Enhanced the restaurant’s brand identity
- Improved wayfinding for airport travelers
- Created Instagram-worthy photo opportunities that increased social media engagement
- Elevated the overall dining experience
Industry Best Practices Demonstrated
Installation precision – the flawless execution of the installation reflected years of experience and attention to detail. Key success factors included:
- Comprehensive pre-installation planning
- Appropriate tool selection and technique application
- Rigorous quality control throughout the process
Client Communication
Throughout the project, V. Creative Graphics maintained excellent communication with airport management, ensuring minimal disruption to operations while delivering exceptional results on schedule.
The successful installation of wall graphics at Toronto Pearson International Airport’s oyster bar demonstrates the importance of professional expertise in commercial graphic applications. The V. Creative Graphics team’s attention to detail resulted in a transformation that enhanced both the visual appeal and commercial success of the restaurant.
This project serves as an excellent example of how premium 3M vinyl materials, when properly selected and professionally installed, can create lasting visual impact in even the most demanding commercial environments. The combination of technical expertise, quality materials, and meticulous execution delivered results that exceeded client expectations while establishing new standards for airport dining aesthetics.
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